Golden Pictures: quotes on wedding cards

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Wilferd Peterson was born in Whitehall, Michigan and lived most of his life in Grand Rapids, Michigan. He was married to Ruth Irene Rector Peterson (1921-79). He credits his wife Ruth as being the inspiration for his work (saying that while he "wrote about the art of living, she lived it"), and they collaborated often on producing these inspirational books.

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In Grand Rapids he was the Vice President and Creative Director of an advertising firm. A prolific writer for various industry publications, his inspirational essays began to appear on the "Words To Live By" page of This Week magazine in 1960 (which was distributed in 42 metropolitan Sunday newspapers with over 13 million readers). Letters of praise from admiring readers led to the publication of The Art of Living, the first of a series of books that would sell millions of copies. Essays in this book were also recorded by William J. Nichols, editor of This Week magazine, to produce an album called "The Golden Album of Inspiration."

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Peterson was regarded as "one of the best loved American writers of the 20th century, renowned for his inspirational wisdom and aphoristic wit" by the Independent Publishers Group. He was a frequent contributor to This Week magazine, Science of Mind magazine and Readers Digest.